MARKETING OPPORTUNITIES

These Partner programs/projects are published to inform the Partners of Kootenay Rockies Tourism of opportunities to market their individual businesses in collaboration with others, under the guidelines of British Columbia's Tourism Partners Program. Detailed information is provided for the various marketing projects being delivered by Kootenay Rockies Tourism during the period of April 1, 2011 to March 31, 2012.

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A COMPLETE LIST OF THE COLLABORATIVE MARKETING PROGRAMS

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2012 EXPERIENCE THE MOUNTAINS PARKS GUIDE

Project Description:
Individual ad creative within a regional section, highlighting the four National Parks (Glacier, Kootenay, Mt. Revelstoke & Yoho). 400,000 copies printed annually. New & improved regional section (8-Pages). Lower ad prices.

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Deadline:
Feb 08

2012 ALBERTA GOLFER

Project Description:
Individual ads (own creative) within a regional 10-page section in the upcoming 25th Anniversary issue of the Alberta Golfer. The annual publication has a 25,000 circulation.

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Deadline:
Mar 01

2013 CALGARY BRIDE MAGAZINE

Project Description:
Kootenay Rockies regional section in the 2013 Calgary Bride Magazine. Individual ads will be spread within a 10-page regional bannered section with imagery & descriptive copy. Distribution: 8,000.

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Deadline:
Mar 23

2012 ALBERTA WESTWORLD MAGAZINE

Project Description:
Individual ads (own creative) within a regional section in the 2012 June issue of Alberta's Westworld magazine (Alberta Motor Association). The magazine is delivered to AMA members. Circulation 567,498.

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Deadline:
Mar 23

2012 GOLF RADIO

Project Description:
Customized multi-course golf radio buys with the Rogers Calgary Radio Group. Each campaign will be customized for the participating group of golf courses/golf packager(s).

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Deadline:
Mar 30

2011-12 GOOGLE ADWORD CAMPAIGN

Project Description:
Place your ad text next to Google's search listings. Direct click-through to your website for direct bookings. And with all Google Ad Words ads, you are only charged if someone clicks your ad, not when your ad is displayed (pay per click).

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Deadline:
Mar 31

2012 BRITISH COLUMBIA MAGAZINE

Project Description:
Individual ads (own creative) within a regional section in the 2012 Summer issue of British Columbia Magazine. 808,000 readers. Quarterly publication. 53% of readers are between 35-64 years of age.

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Deadline:
Apr 09

2011-12 SKI ONLINE ADVERTISING

Project Description:
Online banner advertising with TheWeatherNetwork.com (customized campaign); SkiCanadaMag.com; SBC Media. To promote your ski product and/or ski vacation package. Key North American regional and fly/drive markets.

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Deadline:
Closed

2012 CALGARY ADVENTURE SHOW

Project Description:
Individual booth space within a Kootenay Rockies regional section at various outdoor adventure travel and motorcycle touring consumer shows. One-on-one sales with destination travellers in our drive markets.

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Deadline:
Closed

2012 GOLF SHOWS

Project Description:
Individual booth space within a Kootenay Rockies regional section at various golf consumer shows. One-on-one sales with destination travellers in our drive markets.

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Deadline:
Closed