Agenda
TOURISM INDUSTRY CONFERENCE
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Monday, October 15
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11 AM – Noon | REGISTRATION & SILENT AUCTION OPENS Prestige Rocky Mountain Resort – Lobby area |
12:00 – 1:00 PM | LUNCHEON & NETWORKING For registered delegates – Grand Ballroom |
12:40 – 12:50 PM | WELCOME TO CRANBROOK Mayor Lee Pratt, City of Cranbrook @CityofCranbrook |
12:50 – 1:00 PM | WELCOME & REMARKS Amber Mattock, Director, Legislation and Destination BC Governance, Ministry of Tourism, Arts & Culture |
1:00 – 1:15 PM | 41st ANNUAL GENERAL MEETING Meeting to Order – Mike Smith, Chair Adoption of Minutes – Mike Smith, Chair Financial Report – Douglas McIntosh, Board Sec. & Treasurer & Bonnie Castle-Dixon, Finance & HR Membership Report – Kathy Cooper, CEO Announcement of new Board- Andrea Tubbs, Nominating Committee Adjournment of AGM |
1:15 – 2:00 PM | FORGING A PATH FORWARD The Kootenay Rockies Tourism team will share highlights and updates on the core and discretionary program areas. @KootRocks Click for Presentation in PDF format |
2:00 – 3:00 PM | STRENGTHENING TOURISM THROUGH COLLABORATION Leah Poulton, Director, Global Content, Destination BC @DestinationBC @HelloBC Leah Poulton will provide an update on what Destination BC has been working on over the past year, with a focus on partnerships, programs and activities specific to the Kootenay Rockies Region.Click for Presentation in PDF format |
3:00 – 3:15 PM | NETWORKING BREAK |
3:15 – 4:00 PM | GOOGLE SEARCH STRATEGY FOR TOURISM Scott Bauer, BBA Marketing Director, Navigator Multimedia @NavigatorMMScott will cover real examples of how Google Search is used in Tourism to improve the traveller experience. This exercise will help DMO’s and stakeholders identify content opportunities to capture customer attention from Google at different parts of the buyer journey. |
4:00 – 4:30 PM | HOW BC’s TOURISM INDUSTRY IS RESPONDING TO THE SO-CALLED NEW NORMAL Walt Judas, CEO, Tourism Industry Association of BC @TIABC_CABritish Columbia’s visitor economy continues to outperform other sectors in spite of labour shortages, wildfires, housing affordability, new taxes and other issues that present obstacles to long-term growth and prosperity. Learn how industry sectors, operators and other stakeholders are responding to various challenges, and what you can do to help define the future of tourism in the Kootenay Rockies region. Click for Presentation in PDF format |
4:30 PM | CONFERENCE DAY ONE CONCLUDES
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6:00 – 8:00 PM | DINNER AT THE HEID OUT RESTAURANT (for registered delegates) 821 Baker Street, Cranbrook (a shuttle service will be provided from the Prestige to the Heid Out starting at 5:45 PM and from the Heid Out to the History Centre at 8:05 PM ) |
8:30 – 10:00 PM | EVENING SOCIAL (for registered delegates) Dessert and Live Auction at the Cranbrook History Centre. 57 Van Horne Street, Cranbrook (a shuttle service will be provided from the History Centre to the Prestige starting at 10:00 PM) |
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Tuesday, October 16 |
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7:30 – 8:30 AM
8:30 – 10:00 AM |
BREAKFAST BUFFET For registered delegates Prestige Rocky Mountain Resort – Baker Salon KOOTENAY ROCKIES REGIONAL DESTINATION DEVELOPMENT STRATEGY WORKSHOP Suzanne Denbak, Destination BC Facilitator Join Destination BC and Kootenay Rockies Tourism for an update on the Planning processes around the tourism region and provide input in the creation of the Regional Destination Development Strategy which will provide long-term direction to build one of the most recommended destinations in North America. A coordinated approach to destination development planning will result in better alignment of collective long-term efforts to support strategically targeted and well-informed investments. It will also increase tourism revenues by looking to ensure the settings, infrastructure, and operating climate are in place for remarkable visitor experiences that will entice travellers to come back to BC and recommend this destination to others. Click for Presentation in PDF format |
10:00 – 10:15 AM | NETWORKING BREAK Refreshments and Last chance for Silent Auction. |
10:15 AM | SILENT AUCTION CLOSES
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10:15 – 11:15 AM | CANNABIS IN CANADA: OCTOBER 2018 UPDATE AND WHAT EMPLOYERS NEED TO KNOW Natasha Jategaonkar Mathews, Dinsdale & Clark LLP @MDCLawHow will the legalization of recreational marijuana affect your workplace? This session will be aimed at educating tourism industry employers on the pending changes to the legal status of marijuana in Canada and helping them to stay ahead of the curve as the impacts of legalization take shape. The presentation will emphasize important considerations with respect to occupational health and safety, human rights, and impairment in the workplace, with a view towards assisting employers in developing appropriate workplace policies. Get ready, because legalization is on its way! Click for Presentation in PDF format |
11:15 – 12:15 PM | RECONCILIATION IN ACTION THROUGH INDIGENOUS TOURISM Paula Amos, Director, Partnerships & Corporate Initiatives Indigenous Tourism BC @IndigenousBC Broaden your understanding of what true reconciliation is and how meaningful partnerships with Indigenous communities and people to develop and grow authentic indigenous experiences can be your commitment and contribution to reconciliation in action. Reconciliation is a priority to share our connection to the past and to the future. Click for Presentation in PDF format |
12:15 PM | CONFERENCE CONCLUDES Closing remarks. |
Further information:
EMILIE CAYER-HUARD
Email:
Phone: 250-427-4838 EXT. 206