TOURISM INDUSTRY CONFERENCE
Monday, October 15
|11 AM – Noon||REGISTRATION & SILENT AUCTION OPENS
Prestige Rocky Mountain Resort – Lobby area
|12:00 – 1:00 PM||LUNCHEON & NETWORKING
For registered delegates – Grand Ballroom
|12:40 – 12:50 PM||WELCOME TO CRANBROOK
Mayor Lee Pratt, City of Cranbrook
|12:50 – 1:00 PM||WELCOME & REMARKS
Amber Mattock, Director, Legislation and Destination BC Governance, Ministry of Tourism, Arts & Culture
|1:00 – 1:15 PM||41st ANNUAL GENERAL MEETING
Meeting to Order – Mike Smith, Chair
Adoption of Minutes – Mike Smith, Chair
Financial Report – Douglas McIntosh, Board Sec. & Treasurer
& Bonnie Castle-Dixon, Finance & HR
Membership Report – Kathy Cooper, CEO
Announcement of new Board- Andrea Tubbs, Nominating Committee
Adjournment of AGM
|1:15 – 2:00 PM||FORGING A PATH FORWARD
The Kootenay Rockies Tourism team will share highlights and updates on the core and discretionary program areas.
Click for Presentation in PDF format
|2:00 – 3:00 PM||STRENGTHENING TOURISM THROUGH COLLABORATION
Leah Poulton, Director, Global Content, Destination BC
Leah Poulton will provide an update on what Destination BC has been working on over the past year, with a focus on partnerships, programs and activities specific to the Kootenay Rockies Region.Click for Presentation in PDF format
|3:00 – 3:15 PM||NETWORKING BREAK
|3:15 – 4:00 PM||GOOGLE SEARCH STRATEGY FOR TOURISM
Scott Bauer, BBA Marketing Director, Navigator Multimedia
@NavigatorMMScott will cover real examples of how Google Search is used in Tourism to improve the traveller experience. This exercise will help DMO’s and stakeholders identify content opportunities to capture customer attention from Google at different parts of the buyer journey.
|4:00 – 4:30 PM||HOW BC’s TOURISM INDUSTRY IS RESPONDING TO THE SO-CALLED NEW NORMAL
Walt Judas, CEO, Tourism Industry Association of BC
@TIABC_CABritish Columbia’s visitor economy continues to outperform other sectors in spite of labour shortages, wildfires, housing affordability, new taxes and other issues that present obstacles to long-term growth and prosperity. Learn how industry sectors, operators and other stakeholders are responding to various challenges, and what you can do to help define the future of tourism in the Kootenay Rockies region. Click for Presentation in PDF format
|4:30 PM||CONFERENCE DAY ONE CONCLUDES
|6:00 – 8:00 PM||DINNER AT THE HEID OUT RESTAURANT (for registered delegates)
821 Baker Street, Cranbrook (a shuttle service will be provided from the Prestige to the Heid Out starting at 5:45 PM and from the Heid Out to the History Centre at 8:05 PM )
|8:30 – 10:00 PM||EVENING SOCIAL (for registered delegates)
Dessert and Live Auction at the Cranbrook History Centre.
57 Van Horne Street, Cranbrook (a shuttle service will be provided from the History Centre to the Prestige starting at 10:00 PM)
Tuesday, October 16
|7:30 – 8:30 AM
8:30 – 10:00 AM
For registered delegates
Prestige Rocky Mountain Resort – Baker Salon
KOOTENAY ROCKIES REGIONAL DESTINATION DEVELOPMENT STRATEGY WORKSHOP
Suzanne Denbak, Destination BC Facilitator
Join Destination BC and Kootenay Rockies Tourism for an update on the Planning processes around the tourism region and provide input in the creation of the Regional Destination Development Strategy which will provide long-term direction to build one of the most recommended destinations in North America.
A coordinated approach to destination development planning will result in better alignment of collective long-term efforts to support strategically targeted and well-informed investments. It will also increase tourism revenues by looking to ensure the settings, infrastructure, and operating climate are in place for remarkable visitor experiences that will entice travellers to come back to BC and recommend this destination to others.
|10:00 – 10:15 AM||NETWORKING BREAK
Refreshments and Last chance for Silent Auction.
|10:15 AM||SILENT AUCTION CLOSES
|10:15 – 11:15 AM||CANNABIS IN CANADA: OCTOBER 2018 UPDATE AND WHAT EMPLOYERS NEED TO KNOW
Mathews, Dinsdale & Clark LLP
@MDCLawHow will the legalization of recreational marijuana affect your workplace? This session will be aimed at educating tourism industry employers on the pending changes to the legal status of marijuana in Canada and helping them to stay ahead of the curve as the impacts of legalization take shape. The presentation will emphasize important considerations with respect to occupational health and safety, human rights, and impairment in the workplace, with a view towards assisting employers in developing appropriate workplace policies. Get ready, because legalization is on its way!
|11:15 – 12:15 PM||RECONCILIATION IN ACTION THROUGH INDIGENOUS TOURISM
Paula Amos, Director, Partnerships & Corporate Initiatives
Indigenous Tourism BC
Broaden your understanding of what true reconciliation is and how meaningful partnerships with Indigenous communities and people to develop and grow authentic indigenous experiences can be your commitment and contribution to reconciliation in action. Reconciliation is a priority to share our connection to the past and to the future.
|12:15 PM||CONFERENCE CONCLUDES
Phone: 250-427-4838 EXT. 206