KootenayRockies.com is the official regional consumer website for the Kootenay Rockies region. It includes an inventory of all tourism product in the southeastern corner of BC.
KootenayBrochures.ca is a regional microsite. It showcases all print pieces for the region on an online bookshelf. All guides, when clicked, are viewable from the Issuu.com digital platform.
2016/2017 Fiscal Koot Rocks Facebook
April 1, 2016 – March 31, 2017: 99,982 Engagements (20.9% decrease)
~ 80,560 Reactions; 6,709 Comments; 12,713 Shares
~ 7,420 New Fans; 30,220 Link Clicks; 8,464,353 Impressions
2015/2016 Fiscal – Koot Rocks Facebook April 1, 2015 – March 31, 2016: 127,068 Engagements (22.4% increase)
~ 105,074 Reactions; 8,544 Comments; 13,450 Shares
~ 2,907 New Fans; 13,127 Link Clicks; 4,998,138 Impressions
2014/2015 Fiscal – Koot Rocks Facebook April 1, 2014 – March 31, 2015: 103,802 Engagements ~ 84,813 Reactions; 7,969 Comments; 11,020 Shares
~ 1,100 New Fans; 4,699 Link Clicks; 3,808,559 Impressions
FACEBOOK (MONTH TO MONTH)
2018 January – Koot Rocks Facebook
January: 41,126 Engagements (123.3% increase compared to December 2017; and a 629.1% increase compared to Jan FB 2017)
~ 35,464 Reactions; 1,863 Comments; 3,799 Shares
~ 965 New Fans; 3,433 Link Clicked; 1,170,051 Impressions
2017 December – Koot Rocks Facebook
December: 18,417 Engagements (28.0% increase compared to November 2017; and a 185.6% increase compared to Dec FB 2016)
~ 15,915 Reactions; 900 Comments; 1,602 Shares
~ 420 New Fans; 1,732 Link Clicked; 589,676 Impressions
2017 November – Koot Rocks Facebook
November: 14,385 Engagements (41.0% decrease compared to October 2017; however, a 59.5% increase compared to Nov FB 2016)
~ 12,390 Reactions; 950 Comments; 1,495 Shares
~ 210 New Fans; 1,306 Link Clicked; 618,277 Impressions
2017 October – Koot Rocks Facebook
October: 24,383 Engagements (a 16.4% increase compared to September 2017; and a 219.6% increase compared to Oct FB 2016)
~ 20,456 Reactions; 1,218 Comments; 2,597 Shares
~ 617 New Fans; 6,780 Link Clicked; 1,142,227 Impressions
2017 September – Koot Rocks Facebook
September: 20,956 Engagements (a 89.0% increase compared to August 2017; and a 121.3% increase compared to Sep FB 2016)
~ 16,226 Reactions; 857 Comments; 3,873 Shares
~ 502 New Fans; 5,845 Link Clicked; 1,243,595 Impressions
2017 August – Koot Rocks Facebook
August: 11,089 Engagements (a 25.5% increase compared to July 2017; and a 65.1% increase compared to Aug FB 2016)
~ 8,916 Reactions; 725 Comments; 1,448 Shares
~ 347 New Fans; 5,806 Link Clicked; 1,291,031 Impressions
2017 July – Koot Rocks Facebook
July: 8,836 Engagements (a 26.9% decrease compared to June 2017; but a 17.2% increase compared to July FB 2016)
~ 6,767 Reactions; 518 Comments; 1,551 Shares
~ 465 New Fans; 3,351 Link Clicked; 1,136,633 Impressions
2017 June – Koot Rocks Facebook
June: 12,083 Engagements (a 32.0% increase compared to May 2017; and a 128.9% increase compared to June FB 2016)
~ 9,315 Reactions; 953 Comments; 1,814 Shares
~ 566 New Fans; 4,350 Link Clicked; 930,138 Impressions
2017 May – Koot Rocks Facebook May: 9,152 Engagements (a 185.9% increase compared to April 2017; but a 18.4% decrease compared to May FB 2016) ~ 7,204 Reactions; 700 Comments; 1,248 Shares
~ 484 Net Fans; 4,630 Link Clicked; 704,999 Impressions
2017 April – Koot Rocks Facebook
April: 3,201 Engagements (a 71.2% decrease compared to March 2017; and a 79.9% decrease compared to April FB 2016)
~ 1,817 Reactions; 154 Comments; 1,230 Shares (number of posts decreased by 24%)
~ 308 New Fans; 2,386 Link Clicked; 724,404 Impressions
2017 March – Koot Rocks Facebook
March: 11,314 Engagements
~ 9,162 Reactions; 602 Comments; 1,550 Shares
~ 428 New Fans; 4,397 Link Clicked; 624,808 Impressions
2017 February – Koot Rocks Facebook
February: 4,544 Engagements
~ 3,854 Reactions; 175 Comments; 515 Shares
~ 99 New Fans; 1,429 Link Clicked; 346,644 Impressions
2018 January – Koot Rocks Instagram
January: 12,082 Engagements (a 2.1% increase compared to December 2017; and a 6.7% increase compared to Jan IG 2017)
~ 11,940 Likes to Posts; 142 Comments
~ 521 New Followers
2017 December – Koot Rocks Instagram
December: 11,832 Engagements (a 8.4% decrease compared to November 2017; however, a 5.8% increase compared to Dec IG 2016)
~ 11,832 Likes to Posts; 136 Comments
~ 506 New Followers
2017 November – Koot Rocks Instagram
November: 12,917 Engagements (a 14.6% increase compared to October 2017; and a 25.2% increase compared to Nov IG 2016)
~ 12,917 Likes to Posts; 136 Comments
~ 348 New Followers
2017 October – Koot Rocks Instagram
October: 11,282 Engagements (a 33.5% increase compared to September 2017; and a 23.2% increase compared to Oct IG 2016)
~ 11,189 Likes to Posts; 93 Comments
~ 396 New Followers
2017 September – Koot Rocks Instagram
September: 8,452 Engagements (a 11.0% increase compared to August 2017; and a 3.6% increase compared to Sep IG 2016)
~ 8,353 Likes to Posts; 99 Comments
~ 341 New Followers
2017 August – Koot Rocks Instagram
August: 7,615 Engagements (a 11.0% decrease compared to July 2017; and a 19.1% increase compared to Aug IG 2016)
~ 7,525 Likes to Post; 90 Comments
~ 295 New Followers
2017 July – Koot Rocks Instagram
July: 8,556 Engagements (a 7.8% decrease compared to June 2017; and a 31.0% increase compared to Jul IG 2016)
~ 8,431 Likes to Posts; 125 Comments
~ 269 New Followers
2017 June – Koot Rocks Instagram
June: 9,277 Engagements (a 36.7% increase compared to May 2017; and a 110.3% increase compared to Jun IG 2016)
~ 9,172 Likes to Posts; 105 Comments
~ 479 New Followers
2017 May – Koot Rocks Instagram
May: 6,786 Engagements (a 96.5% increase compared to April 2017; and a 584.1% increase compared to May IG 2016)
~ 6,702 Likes to Posts; 84 Comments
~ 360 New Followers
2017 April – Koot Rocks Instagram
April: 3,453 Engagements (a 73.6% decrease compared to March 2017; no data to compared to Apr IG 2016)
~ 3,340 Likes to Posts; 113 Comments
~ 240 New Followers *Number of posts decreased by 68%
2017 March – Koot Rocks Instagram
March: 13,089 Engagements (a 35.7% increase compared to February 2017)
~ 12,900 Likes to Posts; 189 Comments
~ 385 New Followers
2017 February – Koot Rocks Instagram February: 9,645 Engagements (a 14.8% decrease compared to January 2017)
~ 9,516 Likes to Posts; 129 Comments
~ 338 New Followers
