Project A2 - Kootenay Rockies Explorer's Guide
THIS PAGE IS CURRENTLY BEING BUILT AND UNDER CONSTRUCTION Past edition - digest size | |
Project Description: Kootenay Rockies Explorer's Guide; Full colour, New size: 6" X 10 3/4", 80 pages, outside 16 pages on 80lb #3 gloss, inside 64 pages on 60lb #3 gloss; Circulation 75,000. Rationale: Lure piece combines destination imagery with a focus on heritage and cultural attractions throughout the region. Support piece for annual Travel Guide. Target Markets: All markets Eligible Partners: All Tourism Marketing Partners Project Coordinator: Karen Cook; Karen@KootenayRockies.com Objectives: To present the Kootenay Rockies Region as a cohesive, quality tourism destination. To promote touring throughout the region. To showcase heritage and cultural product. To extend stays; increase visitation & per diem expenditure. To increase businesses to our Partners. To provide information on all elements of heritage & culture within the region. Distribution: BC Visitor Centres Canadian Tourism Commission Worldwide Certified Folders Rackage Consumer Direct Mail Cowboy Trail Distribution General Fulfillment Partner Properties Tourism BC Offices Worldwide Trade and Consumer Shows | |
Display Ad Space Options & Costs: Full Page: 4.75" x 9.75" size; $2,000 net + hst Ad Material Deadline: May 1, 2011 Click here for Ad Mechanical Requirements | |