2012 Experience the Mountains Parks Guide

Project Description: Individual display ads within a Kootenay Rockies regional section.  Print Run: 400,000 copies.  The publication features engaging stories, complelling images and large detailed maps of the National Parks (Banff, Glacier, Kootenay, Jasper, Mt. Revelstoke and Yoho).

New for 2012
~ Upgarde the paper to new glossy coated stock (from newspaper stock)

~ A new & improved regional section will be developed 

~ Lower ad prices that previous years

Rationale:  An opportunity to promote your tourism products/services and/or visitor packages to visitors travelling through the National Parks.   Plus the guides will be available in BC & Alberta Visitor Centres; RV Campgrounds, Dealers & Rentals; Automobile Clubs (AMA, AAA, BCAA, CAA); some distribution in Saskatchewan & Manitoba; the Globe & Mail (BC to Ontario); International Consumer Shows and with the CTC (Canadian Tourism Commission).

Target Markets:  Canada.

Eligible Partners:  Kootenay Rockies tourism businesses that offer a summer product and/or package (including DMOs, Consortiums, Chamber of Commerce, Reservation Services).

Project Coordinator: Shannon Harrison; Shannon@KootenayRockies.com

Booking & Material Deadline:  Extended deadline to February 8, 2012

Please send in your Participation Form to book your ad space
(Ad space is limited, so please send in your in as soon as possible).

~ Page Layout (Ad sizes)

Project Net Costs:

$10,583.33    Double Page Spread

$  5,291.67    Full Page

$  2,645.83    1/2 Page

$  1,322.92    1/4 Page

$     661.46    1/8 Page

(The above prices are based on an 8-page regional section.   If the section is less pages, the ad costs will increase.   ALL PRICES ARE SUBJECT TO CHANGES).

Ad Design is available at a cost-shared price of:

Full Page    $312.50
1/2 Page    $218.75
1/4 Page    $140.63
1/8 Page    $  93.75